Sweet Dough needed a brand, packaging suite and tone of voice. Studio HMVD needed more cookies.

Sweet Dough needed a brand identity, packaging suite and tone of voice. Studio HMVD needed more cookies.

Sweet Dough needed a brand identity, packaging suite and tone of voice. Studio HMVD needed more cookies.

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Sweet Dough

Branding
Packaging
Tone of voice
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Sweet Dough is a Brooklyn based artisan food maker, who creates ready-to-bake cookie dough from sustainable, organic ingredients. Sweet Dough approached us for a branding suite and repackage, as they had been growing from a fledgling apartment-business into an established brand.

Since the packaging redesign launched, Sweet Dough has expanded operations and is now stocked in retailer Anthropologie.

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Studio HMVD created a brand that could appeal to a wide range
of shoppers– from families to busy epicureans. Certain elements reference the homespun nature of baking, while an overall modern aesthetic speaks
to the convenience and ease of the product.

Studio HMVD created a brand that could appeal to a wide range
of shoppers– from families to busy epicureans. Certain elements reference the homespun nature
of baking, while an overall modern aesthetic speaks to the convenience and ease
of the product.

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What are the next steps?

Dropping us a line

at hmvd@studiohmvd.com

What are the next steps?

Dropping us a line at

hmvd@studiohmvd.com

1639 Centre St
Unit 279
Brooklyn, NY, 11385

For further reading, check out some of Heather’s
past work 
in the archive.

For further reading, check out some of Heather’s past workin the archive.